Maria Jones, newly promoted to the position of Sales Director at independent beds and mattresses retailer Land of Beds, talks about her new role and what it means for her and the business moving forward.
Just a couple of months ago, Land of Beds announced the promotion of Maria Jones to the position of Sales Director. The February 2025 announcement marked another milestone in Maria’s career, a journey that has amassed 18 years of experience within the bedding industry to date.
Her journey at Land of Beds over the past eight years is a testament to her dedication, leadership, and passion for helping people achieve better sleep. Maria joined the business as Sales Manager and quickly made a significant impact, earning a promotion to Head of Sales and Buying, where she played a pivotal part in shaping its sales strategy, ensuring Land of Beds offer the best prices and the most extensive selection of products.
Two years ago, Maria further expanded her influence at the retailer by joining the senior leadership team alongside Mike Murray, Managing Director, where she continues to be instrumental in the company’s strategy and growth. Now, in her new role as Sales Director, she will spearhead Land of Beds’ ambitious growth strategy, strengthening its position in an increasingly competitive market while continuing to champion the best possible experience for its customers.
We sat down with Maria to find out more…
How does it feel being promoted as the new Sales Director?
“It’s a significant responsibility, and one I’m genuinely excited to take on. Having been with Land of Beds for nearly nine years, I’ve seen the hard work that’s gone into shaping the company, and I’m looking forward to leading by example. It’s an exciting time to take on this role, and I’m ready to put my all into ensuring we continue growing and improving.”
In your new role, what will be your key responsibilities?
“At the heart of my role as Sales Director is delivering the best possible customer experience. From the moment a customer begins browsing to the successful delivery of their new bed, my focus is ensuring that each step of the journey is seamless, stress-free, and delivers a five-star experience. If we can perfect that, I know we’re on the right track.”
What are you hoping to achieve in the new role?
“My goals are twofold: first, to continue driving sales and expanding our reach, and second, to build even stronger relationships with the suppliers who have played a vital role in our success. The partnerships we’ve nurtured over the years are incredibly valuable, and I’m committed to upholding the integrity and trust that are foundational to everything we do at Land of Beds.”
Have there been any other key moments in your career with Land of Beds you’d like to highlight?
“The early months of the COVID pandemic stand out as a defining time. It was a period of uncertainty, but what truly impressed me was the way our team came together. We adapted quickly, whether it was managing challenging deliveries, addressing customer concerns, or simply supporting one another. The strength of this team was never more evident, and it reinforced for me what an amazing group of people I’m fortunate to work with.”
Looking ahead, what has the business got planned for the year?
“We’re always looking for ways to enhance the customer experience. Our new website, launched 18 months ago, has already proven to be a game-changer in improving conversions. Moving forward, we’re committed to building on that success and ensuring our products are even more accessible. It’s an exciting time, and we’ve laid a strong foundation for continued growth.”
Are there any other investments in the pipeline?
“Definitely! One of the things I value most about working here is the constant drive for improvement and innovation. Technology is a huge part of our strategy, and with the rapid evolution of AI, we’re excited to explore how it can elevate the customer journey and support our growth. The entrepreneurial spirit within the team keeps us motivated to push the boundaries and stay ahead of the curve.”
Final thought…
“I’m incredibly proud to be part of such a hardworking and dedicated team. As Sales Director, I know I can’t do this alone — it’s the collective effort of every individual that drives our success. When we all pull together, there’s no limit to what we can achieve, and I’m excited for what lies ahead.”
