Maximise sales with an Adjust-A-Bed Gallery

Simon Morris, Marketing Director at Adjust-A-Bed, talks about how to maximise sales through its successful Gallery concept.

Bed manufacturer Adjust-A-Bed is encouraging independent bed and furniture retailers across the UK to join its growing movement on offering the “best adjustable beds” on the market. This is supported by the introduction of its Adjust-A-Bed Gallery, allowing retailers to maximise the opportunity and sales.

“We recently introduced the Adjust-A-Bed Gallery, which offers by far the best opportunity to maximise sales in this rapidly growing sector of the bed market,” says Simon. “Our tailor-made designs are created for each retailer and make the most of the space with the products that are supplied.

“We’ve had great feedback and success so far with many retailers adopting our Gallery concept. The simple philosophy of manufacturing a high-quality product that gives our retailers excellent value for money and quick lead times has been the strength behind our success. We have made a significant investment in outstanding new POS, tailor-made wall graphics created for each of our retailers, marketing, and a social media package to help maximise and supercharge sales.”

Adjust-A-Bed’s comprehensive collection has continued to evolve from its successful Bespoke Collection of headboard and base to the new addition of its Trilogy mattress. “Our Bespoke Collection is available in any size, any fabric, platform top, gas lift ottoman, standard adjustable or lifestyle adjustable,” says Ehtesham Nasir, Managing Director, continuing: “It offers total freedom of choice to create a stunning bespoke bedroom arrangement!”

“Meanwhile, our new Trilogy range has a high specification, but most importantly, it can be supplied in soft, medium or firm tensions – making sure the consumer gets the comfort level that suits them. With a complete collection starting from our price-conscious Beau, to the best-selling Linden or right through to the Natural Collection on an upgraded Lifestyle base, Adjust-A-Bed offers something for every customer to meet every demand.”

Since its inception back in 2021, Adjust-A-Bed has wasted little time in becoming the preferred partner to the vast majority of independent bed and furniture retailers across the UK. “Specialising in the manufacture of electric adjustable beds means that our retail customers get the very best quality products, the very best quality service and the very best quality support,” adds Simon.

“Through our very skilled workforce, we can keep control of every element of manufacture and the luxury of introducing new concepts to the market. We’re so proud of what the company has achieved in such a short space of time, and to be considered the number one manufacturer of adjustable beds in the UK already is just fantastic – but we have a long way to go yet to reach the ultimate goals we set ourselves.”

Reaffirming its ongoing development, Adjust-A-Bed was recently awarded “Buy with Confidence” certification by Trading Standards. The recognition sees the business become the only adjustable bed manufacturer in the UK to hold Trading Standards approval. “With Trading Standards approval on our entire portfolio of products, retailers can feel assured that Adjust-A-Bed are going from strength to strength with integrity and confidence,” Ehtesham said.

For more information on how to join Adjust-A-Bed on its journey and to get a Gallery in your retail store, contact its office on 01924 650150, and they will pass your details on to the relevant Sales Representative.

www.adjust-a-bed.co.uk

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