Workplace furniture consultancy Sketch Studios is launching a new initiative called the ‘Furniture Designer Spotlight’ to champion the next generation of furniture designers.
The initiative was designed to showcase up-and-coming talent in the field of furniture design, with a particular focus on British designers at university or in their final year of studies.
Through the Furniture Designer Spotlight, Sketch Studios hopes to support rising stars in bringing their concepts to life, in turn contributing to innovation and diversity in an ever-evolving industry.
“Ultimately, we see this as a vital step in nurturing British design talent and ensuring the longevity of our industry,” said Sketch Studios Managing Director Fritha Selwyn-Jones.
The furniture consultancy plans to partner with esteemed universities, manufacturers, and designers, leveraging its own influence to spotlight designers-in-the-making.
The Furniture Designer Spotlight has a broader motive than simply showcasing emerging talent. Sketch Studios’ initiative aligns with a growing demand for sustainable solutions in the furniture industry, reflecting its commitment to environmental stewardship as a B Corp-certified company.
By featuring British designers and celebrating local manufacturing, Sketch Studios hopes to contribute to a shift in the industry towards choosing locally-produced furniture, reducing the environmental footprint associated with long-distance transportation.
Last month, the studio featured Aniela Goodenough, a recent graduate from Nottingham Trent University, who provided a glimpse into a designer’s mind dedicated to innovation and sustainability.
When asked about adapting furniture design to a sustainable agenda, Aniela said, “Sustainability is not a choice; it’s a necessity. As a designer in one of the most resource-intensive industries, I emphasise the importance of conscious design choices throughout the entire process – from modelling and sketching to development and production.”
Sketch Studios is calling talented student furniture designers to participate in the Furniture Designer Spotlight and contribute to a more vibrant and sustainable future for the furniture industry.
