Online home furnishings retailer Wayfair has reported a significant increase in searches for metallic trees.
According to its own data, Wayfair said that the increase, from the year-on-year period to October 2023, total searches for metallic Christmas trees has risen 2,000%.
Dee Fontenot, Wayfair’s Resident Style Advisor, commented on the trend: “Metallics always have a moment this time of year but we’re seeing a more maximalist approach at the moment. From silver trousers on the high street to silver trees, it’s a great way to inject some fun and glamour to your Christmas decorating. People tend to stick to a theme with tree decoration and this is an extension of that, with the tree following suit too!
“The tinsel tree is both futuristic and nostalgic in equal measure. A super fun, standout look, a shimmering silver tree is perfect for those who love to entertain at home during the festive season, bringing the party vibes to your living space.”
To bring the look to life, Wayfair has teamed up with lifestyle influencer All About Alo, who has shared her top tips ahead of National Tree Dressing Day on 4 December 2023.